Like this insanely bad commercial for Tim Hortons (which admittedly, is awful at basically everything).

How does something get that bad?

We talk about the human condition, and human potential, which I’ve been thinking about a lot lately because of The Stuff, and I think…

How is that someone’s potential? To make a fucking TERRIBLE commercial with an AWFUL jingle for BAD food? That’s what you chose for your life?

Fuck, man. I know I’m no great shakes, but shit. I’m not I-make-ads-that-the-MOST-mediocre-can-look-down-on bad.

Right?

Target: 1400 words
Written: 495 words, comic: The Stuff 3

Read: Full Catastrophe Living, Jon Kabat-Zinn
Comics: Fables 128-129, Fairest 14-15
Music: June 26, 1999, Metro/Smart Bar, Local H